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Are longer advertising slogans more dangerous? The influence of the length of ad slogans on drivers’ attention and motor behavior
dc.affiliation | Uniwersytet Warszawski |
dc.contributor.author | Tarnowski, Adam |
dc.contributor.author | Olejniczak, Anna Ewa |
dc.contributor.author | Harasimczuk, Justyna |
dc.contributor.author | Maliszewski, Norbert |
dc.date.accessioned | 2024-01-24T16:55:54Z |
dc.date.available | 2024-01-24T16:55:54Z |
dc.date.issued | 2018 |
dc.description.finance | Nie dotyczy |
dc.description.number | online |
dc.description.volume | 37 |
dc.identifier.doi | 10.1007/S12144-018-9955-Y |
dc.identifier.issn | 1046-1310 |
dc.identifier.uri | https://repozytorium.uw.edu.pl//handle/item/101099 |
dc.identifier.weblink | https://link.springer.com/article/10.1007/s12144-018-9955-y#citeas |
dc.language | eng |
dc.relation.ispartof | Current Psychology |
dc.relation.pages | 1-13 |
dc.rights | ClosedAccess |
dc.sciencecloud | nosend |
dc.title | Are longer advertising slogans more dangerous? The influence of the length of ad slogans on drivers’ attention and motor behavior |
dc.type | JournalArticle |
dspace.entity.type | Publication |